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Fast Rising Menswear Brand Onwuchekwa Is Fearless With Its SS18 Collection Tagged ‘Distinguished Bloom In Drought’

Fast Rising Menswear Brand Onwuchekwa Is Fearless With Its SS18 Collection Tagged ‘Distinguished Bloom In Drought’

Fast-rising menswear brand Onwuchekwa by Chikezie Daniel has released its SS18 collection tagged Distinguished Bloom in Drought. The Onwuchekwa kindred is more fearless this season as their courage is amplified and their headstrong approach to acceptance is underlined with a genuine softness they are unafraid to show. The brand is certainly not a fan of anything regulated or normal as they have DISTINGUISHED themselves.

This season the Onwuchekwa brand embraces colours, intricate details, shapes and motifs. They completely understand that the marvellous thing about setting their own standards is that no one else can judge them but themselves.

According to the brand,

“The various shades of colours depict the different stages of blooming, the beadwork depicts the seeds, showing their fruitful nature; the leaf motifs signify growth and prosperity, while the ropes signify the stem which provides support for the elevation of the leaves that allows them to spread out freely.”

They are firm believers of the quote by Oprah Winfrey“You cannot live a brave life without disappointing some people”.

Take a look at the collection below…

DISTINGUISHED BLOOM IN DRAUGHT | Lookbook

Creative Team

Designer: Onwuchekwa By Chikezie Daniel | @Onwuchekwa_bcd

Assistant: Tunde

Models: Tobi Woluola | @spartangram_ of @gimodels and Temitope Okunuga | @tope_o

Footwear: Maliko | @maliko_ng

Photography: Elizabeth Ajayi for Vantage photography | @vantagephotography


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