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Here’s How We’re Latching On To TikTok’s Vanilla Girl Style Aesthetic

Here’s How We’re Latching On To TikTok’s Vanilla Girl Style Aesthetic



e know the impact of social media platforms on fashion and style, and its knack for birthing new aesthetics that just grab our attention. In this regard, TikTok reigns supreme with its undeniable power (and perfect algorithm) to make trends go viral in an instant. Lately, Tiktok has gotten a hard knock with a subtle style trend that’s got everyone talking: the vanilla girl aesthetic.

If you’ve been keeping up, you’d agree that the social platform has brought quite a number of trends mainstream, including Mermaidcore and Tomato Girl. Of course, for a true style star, there’s still room to explore this new style dimension, especially if you’re a sucker for minimalism. The vanilla girl style is a fresh and intriguing fashion trend that doesn’t do too much but still manages to shake things up. Certainly worth trying.

What is the vanilla girl aesthetic?

Photo: @ikramabdi/Instagram

The vanilla girl aesthetic embodies simplicity and timelessness, highlighting neutral tones and minimalist designs. It deviates from the bold and vibrant colors of previous aesthetics, instead favoring a muted palette consisting of whites, beiges, and cream. This subdued color scheme creates a serene and refined look that exudes a classic appeal.

Clean lines and tailored silhouettes play a significant role in the vanilla girl aesthetic. Whether it’s a knitted sweater, a crisp button-down shirt, or a structured dress, the focus is on minimalism and precision. This aesthetic also emphasizes comfort, with loose-fitting and flowy garments adding an effortless and relaxed vibe to the coordination.

How this aesthetic works

Photo: @didistone/Instagram

Given that it encourages a return to simplicity and elegance, this fashion trend has had a significant impact on the industry. It encourages people to adopt a more modest and adaptable wardrobe and embraces subtle beauty. Thanks to the vanilla girl style, we can wear designs that convey both chicness and effortless style by mixing neutral colors and clean lines into our get-ups.

Photo: Getty Images

The concentration on neutral hues is one of the main characteristics of the vanilla girl aesthetic. Beige, cream, ivory, and other shades of white are among the preferred soft colors because they have a refined and peaceful impact. These colors make it easy to mix and match various elements.

Clean lines and minimalism are also essential components of who a vanilla girl is. Garments with simple silhouettes, devoid of excessive embellishments or loud patterns, are highly valued. This focus on clean lines not only contributes to the aura of the aesthetic but also allows for a more timeless and versatile wardrobe. With fewer distractions in terms of bells and whistles, the emphasis is placed on the quality of the fabric and precise tailoring. Fortunately, I am obsessed with minimalism, and this is a great trend for minimalistic fashion lovers to thrive in their fashion zen.

Photo: @jastookes/Instagram

This aesthetic has also influenced our choice of accessories. It favors delicate and understated pieces. Minimalistic jewelry, such as dainty necklaces, thin bracelets, and simple earrings, complements the aesthetic and adds a subtle touch of femininity. When it comes to handbags and shoes, clean and classic designs are the order of the day. Take note: the vanilla girl aesthetic doesn’t deal with flashy or eccentric options, rather, it enhances a refined and elegant vibe.

Check out practical tips for how to dress like a vanilla girl…

#1. Rock shades of white, beige, and brown

Photo: @kahlanabarfield/Instagram

Wearing monochromatic outfits or mixing and matching these neutral tones for a sophisticated and cohesive look is good for anyone starting on the trend.

Photo: @kefilwe_mabote/Instagram

Shop editor’s finds


#2. Keep the clothes subtle

Photo: @jariatudanita/Instagram

Choose clothing pieces with structured cuts and little or no embellishments. Go for brown blazers, beige tailored trousers, cream shorts, and even white A-line dresses that accentuate your natural shape.

Photo: @charliekamale/Instagram

Shop editor’s curation


#3. Consider dainty and understated jewelry

Photo: @she.nobu/Instagram

Keep your accessories minimal and understated. Consider delicate gold or silver jewelry, a simple leather belt, or a classic watch to complement your outfit without overpowering it. Say no to overly-detailed shoes and bags as they distract from the aesthetic. 


#4. Ride on textures

Photo: @demimoore/Instagram

While the vanilla girl aesthetic favors a subdued color palette, wearing different textures isn’t prohibited. It can add depth to your outfits. Experiment with fabrics like linen, silk, cotton, or cashmere to create visual interest.

Photo: @symphanisoto/Instagram

Shop editor’s finds


#5. Go the quiet beauty route

Photo: @aliciakeys/Instagram

Adopt a fresh-faced and natural makeup look. Focus on enhancing your features with a light foundation, neutral eyeshadows, and a nude lip color. Emphasize a healthy glow with a touch of highlighter and subtle blush.

#6. Opt for a complementary hairdo

Photo: @sephorakng/Instagram

Opt for hairstyles that exude a carefree yet polished vibe. Loose waves, low buns, or simple ponytails can perfectly complement the vanilla girl aesthetic.

To sum up, if minimalism was a person, it would be the vanilla girl. With the way it has saturated TikTok, we can agree that there’s a shift towards simplicity, quiet luxury, and timeless style. And that’s the break we all needed from typical edgy or colorful looks. Because of this, it’s safe to say that the vanilla girl aesthetic is a breath of fresh air in a frenzied and insatiable fashion world.

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