Nigerian womenswear label, Grey has released its annual summer campaign photos. Grey is a brand that has always been known for its colourful and fun prints and this time it is no different as the brand takes it up a notch with both the release of a collection and the introduction of its annual summer sale.
The summer campaign features some of Grey’s ambassadors – fun, fashionable and chic women, including fashion industry insider Ozinna Anumudu, who embody the brand and its beliefs. This fun campaign was done with the ladies wearing Grey staples, its unique prints as well as laser cut pieces. the campaign features striking dresses, vibrant colours, classic designs as well as new prints for the Style Raven – Grey Girl.
Behind the scenes video | The Lookbook
Brand: Grey | @greyprojects
Photography: Fifoluwa Adebakin | @thefifographer
Makeup: Nene Ndukwu | @beautyby_nene
Production and Creative Direction: The Style Concierge | @thestyle.concierge
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