Nigerian-born, California-based stylist, fashion influencer, and designer Folake Kuye Huntoon has collaborated with Italian online fashion retailer Yoox in what the group has termed an “unprecedented collaboration.”
For the collaboration, Folake Kuye Huntoon will have her brand FKSP release a new capsule collection that will be available exclusively on the Yoox website. The collaboration was born through a mentorship program that was led by Federico Marchetti, Chairman of parent company Yoox Net-A-Porter Group, for aspiring entrepreneurs from backgrounds traditionally under-represented in the fashion sector.
The company revealed that the program will help the brand respond to the People Positive commitment area of its 2030 sustainability strategy. They have pledged to use their platforms and global influence to amplify and accelerate campaigns, organizations, businesses, and individuals that champion an inclusive world for the fashion industry.
The FKSP x Yoox collection features maxi dresses, brightly colored tops, trousers, as well as jumpsuits with floral prints. The brand aimed at releasing outfits that reflect their “sunny” Los Angeles outlook. The company said they’re accessible pieces with a modern retro feel, perfect for spring and beyond.
The collection which focuses on details and fit also features billowy sleeves, cinched-waists, crisp pleating, and floral prints among the mix. The silhouettes are soft and vintage-inspired and recall retro-style elements, reinterpreted in a modern way.
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