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Ayo Van Elmar Presents A Graceful SS18 Collection Tagged ‘Boomerang’

Ayo Van Elmar Presents A Graceful SS18 Collection Tagged ‘Boomerang’

For Spring/Summer 2018, Ayo Van Elmar releases a collection tagged ‘Boomerang’. The collection by AVE is inspired by the originality and the undiluted stance of the native Australian in the vastness of her space.

The pride and functionality of shapes and colours embedded in artefacts, particularly in the boomerangs, are expressed in constructions that are almost parallel to these shapes.

The collection’s soft and subtle frames, feature pieces with wildly played out sleeves, blown out volumes and undulating lengths; characteristics that align with elements the designer perceived amongst the native Australian women.

A look at the Ayo Van Elmar collection and the campaign video below…

B O O M E R A N G | Lookbook

Ayo Van Elmar Ayo Van Elmar

Ayo Van Elmar Ayo Van Elmar Ayo Van Elmar Ayo Van Elmar

Ayo Van Elmar


Creative Team

Collection: Ayo Elizabeth Olaogun | @Ayovanelmar

Location: Rent-a-Party | @rentapartyng

Styling and Creative Direction: The Style Infidel Studios | @thestyleinfidelstudios

Photography: Clement Ogoh | @ogoh_clem

Makeup: Fisolami Sodeinde for @ogebylami

Hair: Ceezys Styling | @ceezysstyling

Models: Amusan Kemmie | @thekemiamusan, Thelma Opara | @thelopral

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