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Summer 2023 Trends: The Barbiecore Trend Is Still Painting The Town Pink

Summer 2023 Trends: The Barbiecore Trend Is Still Painting The Town Pink

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This season, get ready to embrace your inner Barbie and paint the town pink because the Barbiecore trend is in and hotter than ever. From red carpets to high-fashion stores and Instagram feeds, vibrant shades of pink are popping up everywhere, and it’s all thanks to the timeless icon that is Barbie. But what exactly is Barbiecore and why is it taking the fashion and beauty world by storm?

What is the Barbiecore trend?

 
 
 
 
 
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The Barbiecore trend is all about embracing your feminine side and having fun with your looks by incorporating pompous shades of pink into your closet. Whether it’s playful mini dresses or bold pink lips, everything can be “Barbie-fied” this season thanks to the iconic doll’s resurgence in the mainstream, perhaps due to the upcoming Barbie movie. So if you’ve always fancied every girl’s favorite doll, this is your cue to add some fun to your slay while giving a nod to her style.

This trend has been all over the internet of late and it’s quickly becoming spring and summer’s favorite. And if you’ve been feeling the pink vibe lately, you’re not alone. Join the millions of women around the world who are tapping into their playful and feminine side with the hottest trend of the season.

Here are different ways to rock the Barbiecore trend this summer…

Barbiecore in fashion

The trend is one to reckon with this summer with its playful and feminine aesthetic. The key to the Barbiecore trend is embracing vivid colors — hot pink, bubblegum pink, and bold purple. Incorporate these colors into your outfits through essential pieces like dresses, tops, or skirts.

#1. Minis galore

 
 
 
 
 
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A post shared by DOA (@dahmola)

Mini skirts and shorts are a classic Barbie-inspired look appropriate for the summer heat. Look for skirts and shorts in bright colors or playful prints like polka dots and stripes. Pair them with a simple top or a cropped tee for a playful and feminine take.

 
 
 
 
 
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A post shared by Geffri Maya (@girlwithaboysname)

 
 
 
 
 
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Shop editor’s finds

 

#2. Crop tops

 
 
 
 
 
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A post shared by LA LA (@lala)

Stock up on crop tops in pink tints or with fun prints like Barbie logos or hearts. Pair them with high-waisted jeans or skirts for a flirty look. These summer pieces synchronize with the season’s theme — they’re carefree, sexy, and à la mode.

 
 
 
 
 
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Shop editor’s finds

 

#3. Playful accessories

 
 
 
 
 
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A post shared by Tiwa Savage (@tiwasavage)

Accessories are an easy and fun way to incorporate the Barbiecore trend into your summer wardrobe. Opt for playful accessories like oversized sunglasses, statement earrings, and chunky rings. You can also infuse glitter or sparkles for a glamorous effect.

 
 
 
 
 
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#4. Texture play

 
 
 
 
 
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A post shared by Chels (@afro_child)

Tweeds, silk, and faux leather are just a few trendy textures that accentuate the Barbie feel. The key is being deliberate about apparent details. For example, ruffles and frills are whimsical elements perfect for the Barbiecore trend. Consider pieces with statement-making details on the sleeves, hemline, or strategic parts of the garment. Pair them with simple accessories and let the details do the talking.

 
 
 
 
 
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Shop editor’s curation

 

#5. Fancy footwear

 
 
 
 
 
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A post shared by Eda Sansel Ustun (@edasansel)

The good news is that every trendy footwear can be initiated into the trend’s cult, but platform shoes take center stage. There’s been a focus on chunky heels lately and bold colors with attributes like metallic accents or fun prints that make them even more delightful.

 
 
 
 
 
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Shop editor’s recommendation

 

Barbiecore in makeup

 
 
 
 
 
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A post shared by Thomas Kirk (@thomaskirk_)

The Barbiecore trend is not restricted to fashion but has also made its way into the world of makeup. Here are some ways to incorporate the trend into your summer makeup routine:

  • Pink lips: Barbie is known for her iconic pink lips, and the Barbiecore trend is no different. Opt for bold pink lipstick or lip gloss in a bright shade to add a pop of color to your summer look.

  • Glittery eyeshadow: This is a playful way to add some Barbiecore dose to your summer makeup. Look for eyeshadow palettes with shades of pink, purple, or silver glitter for a sparkling effect.
  • Bold eyeliner: A bold and colorful eyeliner is a great way to add some drama to your Barbiecore doll-up. Consider eyeliners in bright shades like pink or purple, and create a bold wing or graphic liner for an interesting effect.
  • Blush up: A pop of blush on the cheeks is a classic Barbie look that can easily be incorporated into your summer makeup routine. Look for blush in shades of pink or peach to add a rosy glow to your cheeks.
  • Glossy lips: This is a great way to add some shine to your Barbiecore makeup look. Try out lip gloss in shades of pink for a high-shine result.
  • Flirty lashes: Eyelash extensions are a must-have for embodying the full Barbiecore makeup message. You can choose lashes with a fluttery, doll-like effect, or individual lashes for a natural-looking result.

Shop selection

 

Barbiecore in hairstyles

 
 
 
 
 
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A post shared by Barbie (@nickiminaj)

Hairstyles are an important part of any summer look, and the Barbiecore trend has this department in a chokehold. Here are some ways to maximize the trend in your summer hairstyle:

  • Sleek and straight: One of Barbie’s signature hairstyles is sleek and straight. To maintain a sleek finish, you can use a flat iron or straightening brush to achieve this look. Finish with some hair serum for a polished result.
  • High ponies: A high ponytail is another classic Barbie-inspired hairstyle. You can add some volume to your ponytail with a hair volumizer and finish with a colorful hairband or a bow for a playful touch.
  • Half-up half-down: This hairstyle is an excellent girlie look that keeps your hair out of your face. You can add some braids or twists to your half-up section for a feminine twist.
  • Braids: Braids are always in style, and they’re a great way to add texture and volume to your hair. You can opt for a classic French braid, a fishtail braid, or even a braided crown to channel your inner Barbie.
  • Full-on color: You can choose a bright pink or purple hair color. If that’s too bold, opt for some highlights or an ombré effect for dimension.
  • Hair accessories: Hair accessories are a key element of the Barbiecore trend. Indulge hair bows, headbands, or clips in shades of pink or glittery accents to complete your Barbie-inspired look.

Shop curation

 


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