Fashpa is a leading Nigerian online retail store inspired by the everyday needs of fashion enthusiasts. Founded by Honey Ogundeyi in 2013, the brand recently released its Holiday Campaign featuring afro-pop diva Dija.
The brand’s name originites from a popular colloquial Nigerian term which means ‘Fashion Parade.’ With the business goal of creating new essentials designed for the modern African Woman with a global outlook, the brand focuses on easy to wear pieces with fabric sources from around the globe for every occasion, including turn up time.
If there’s one thing the ‘Sowemo’ singer and online fashion brand agree on, it’s that holiday dressing is about being unforgettable. Dija takes our breath away in this new campaign and reveals a different side to her as she shows us just how to wear some of the season’s key trends.
The brand’s CEO & founder Honey Ogundeyi had this to say on the new collection:
“It is for a woman who likes her clothes easy and functional, reserved with an edge, sophisticated and sexy, all in equal measure, Di’ja was the perfect muse to show off this collection”
Well, take a look…
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