How Experience Became the Ultimate Luxury in 2026

The most expensive thing a wealthy person can buy in 2026 is no longer an object. Bain and Altagamma’s annual Luxury Goods Worldwide Market Study identified a persistent and crucial trend among consumers globally, favoring experiential indulgence over conspicuous consumption as the new symbol of status, pivoting toward wellness, connection, and self-reward. The study called … Continue reading How Experience Became the Ultimate Luxury in 2026