Connect with us

Ri.Ch Factory Presents A Printastic Collection At The 2018 AFI Joburg Fashion Week | #AFIJFW18

Runway

Ri.Ch Factory Presents A Printastic Collection At The 2018 AFI Joburg Fashion Week | #AFIJFW18

 

Creative entrepreneur Rina Chunga Kutama of Ri.Ch Factory is a South African designer who is mostly known for her work with African prints. The brand has mastered the use prints in unexpected ways and the art of clashing prints, as well as mixing textures and silhouettes. The creative director is constantly inspired by beautiful African women, Spanish frills, flowers and Asian street styles and architecture.

For AFI Johannesburg Fashion Week 2018, the brand released a printastic collection that was not just elegant but was also vibrant and functional. To close the show, Rina partnered with Dove South Africa to create a fabric and a dress for the brand’s #100coloursofAfrica campaign.

According to the designer, the campaign is about celebrating the beauty of colours “because as African women it isn’t all about black and white.” The token dress, fit for African royalty, was modelled by South African Actress and multiple brand ambassador, Nomzamo Mbatha.

Here’s a look at the collection…

 

 

 

Photo credit: Reze Bonna


For the latest in fashion, lifestyle and culture, follow us on Instagram @StyleRave_


 

A Lagos-based fashion and style enthusiast who's really a food loving adventurer at heart. At Style Rave, we aim to inspire our readers by providing engaging content to not just entertain but to inform and empower you as you ASPIRE to become more stylish, live smarter and be healthier. Follow us on Instagram! @StyleRave_ ♥

Click to comment

You must be logged in to post a comment Login

Leave a Reply

More in Runway

Advertisement

Celebrity Style!

Advertisement

Beauty!

Advertisement

Trending Now!

Advertisement

Ankara!

Advertisement

Popular Tags

Celebrations!

Advertisement

STYLE RAVE!

Advertisement

Weddings

Advertisement
To Top